Hello, eco-conscious enthusiasts!
We have some important news to share! When we’re not busy developing engaging lessons for the E-Course, our team, led by Quality Culture, is hard at work building an interactive platform for farmers – which also brings sustainability closer to your door. Our mission? To be part of the revolution! We are working towards re-shaping food systems, reducing carbon footprints in agri-food sales and championing local commerce whilst reducing food waste.
This digital hub will bring together a diverse group of farmers from Italy, Spain, Ireland and Greece, enabling them to showcase and sell their sustainably grown products. Through the power of storytelling, learned from our very own SUSTAGRI 4.0 E-Course, these farmers will have the opportunity to narrate their unique journeys and products to captivate buyers.
Imagine our marketplace as a training ground, where farmers can fine-tune their writing skills, master inventory management and navigate the intricacies of online selling. It’s a remarkable opportunity for them to gain hands-on experience in the world of e-commerce, from creating compelling product descriptions to understanding the inner workings of sales. Moreover, they’ll gain invaluable insights into the importance of user-centered design and other essential tools to boost profits.
After research, we moved into design. This means creating the blueprint for how all the different parts of this platform will come together to create engaging content and easy-to-navigate features.
In the coming months, our platform will come to life as we test it with farmers by conducting interviews. With their invaluable feedback, we’re confident that farmers won’t just be using this platform, but that they’ll see their business expand whilst becoming social media experts. Well, maybe not experts, but we can’t wait to see the stories they share online with their brand new and shiny marketing skills!
Once these tests are successfully completed, we will proudly launch the platform, bridging the gap between conscientious farmers and conscious consumers.
Stay tuned for further updates as we embark on this remarkable journey together. Together, let’s sow the seeds of change and cultivate a more sustainable future.